Luxury fashion keeps finding new ways to step into youth culture, and skateboarding has become one of its favorite places to show up lately.
After skating gained global attention through the Olympics, big fashion labels started paying closer attention.
We have already seen names like Louis Vuitton, Gucci and Balenciaga tapping into skate culture in different ways, from apparel to collaborations.
Even Thrasher Magazine has crossed paths with high fashion through a collaboration with Lacoste.
On top of that, Plan B Skateboards pro skater Aurélien Giraud was named an ambassador for Dior, which showed just how closely fashion brands are watching what is happening in skateboarding.
This opened the door for more luxury labels to join in.
Now Celine has entered the picture with a designer skateboard priced at a cool one thousand two hundred dollars.
It is a signal that skateboarding is no longer just about skating, punk rock, and rapping. It has become another lifestyle lane that luxury brands want to be part of.
Core skaters are not exactly loving it, especially those who see skateboarding as something built on creativity and accessibility rather than price tags.
On the other hand, wealthy skate kids and collectors are more than happy.
This is less about landing tricks and more about owning a designer item linked to skate culture.
The Celine skateboard complete is not meant to be thrashed at the local park. It is meant to be seen, displayed, and talked about.
At the end of the day, this is not just a regular skateboard.
It is a luxury item with a famous name stamped on it. Celine is clearly aiming at an audience that values branding and design just as much as function.
Love it or hate it, the line between skateboarding and high fashion keeps getting thinner, and Celine’s pricey deck is just the latest example of that crossover.
