FTP is really moving in with this skate thing for real.
They already had everybody watching back in 2022 when they dropped that “NOT A SKATE VIDEO.” That whole thing felt like some raw Baker type project, nothing clean or polished, just clips straight from the street.
Crazy part is Zack himself doesn't even skate but somehow FTP ended up with one of the hardest names in the game when Antwuan Dixon got down with them.
The second Dixon was on board the whole scene had to pay attention.
Now FTP linking up with Reebok for some skate shoes and they're not just doing a regular sneaker drop. These got layers built in. When you skate them the first look breaks down and another FTP design starts showing through.
It is like the shoes get louder the more you actually put them to use. That makes sense too because skaters never keep their shoes clean. Once you put in the work, they look better beat up, and FTP already lives in that attitude of not caring how it looks as long as it is real.
Zack always been on that street mentality with FTP with no pretending, and just doing whatever feels right. So having Dixon on the skate side feels organic.
Dixon has always been one of those dudes everybody respected on a board, so making him part of the brand makes it feel more official.
Once these hit the streets, everybody's going to want to see if they really hold up. FTP heads will cop them quick no question.
But if the shoe feels good to skate and that second layer design comes through the way they say it will, then FTP and Reebok might end up with one of the hardest skate collabs in a minute.
FTP Leaks Posted:
"FTP REEBOK COMING SOON"
