Consolidated Skateboards recently gave its classic logo a rainbow-colored makeover to show support for the LGBTQIA+ community.
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The 90s OG skate brand shared their logo on social media along with a message that combined its support for LGBTQIA+ people with its ongoing criticism of Olympic skateboarding.
Consolidated Posted:
"I'm not gay, but I'd rather suck a dick than watch one second Olympic skateboarding."
The brand followed up with:
"Happy Belated Pride Month."
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Consolidated has never been shy about sharing its opinions, and this latest post continues the company's outspoken approach to skateboarding culture.
The brand has previously criticized Olympic skateboarding and the changes that came with skateboarding being included in the Games.
READ MORE: Consolidated Skateboards Slams The Olympics w/ Pissing on The Olympic Logo Board
By giving its logo rainbow colors, Consolidated joined many skate brands and pro skaters that have shown support for the LGBTQIA+ community through their platforms, products, and designs.