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FTP Founder Zac Clark Criticizes Reebok for Dropping Collab Without His Approval

Zac FTP calls out Reebok!
ShreddER January 3, 2026
Zac FTP Criticizes Reebok for Dropping Collab Without His Approval
Credit: Julian Berman; FTP

Zac FTP has spoken out publicly after noticing that a Reebok and FTP shoe collaboration appeared on Reebok’s website without his sign off.

According to Zac, the release was never cleared by him, his brand, or his legal team, which immediately raised questions about how the situation unfolded behind the scenes.

In a series of posts, Zac said that he had no involvement in the decision to put the shoes up for sale.

He stated that Reebok releasing the shoes had nothing to do with him or FTP and said he was unsure why the company moved forward at all.

FTP Leaks posted:

"-
🏁🏁🏁
Reebok allegedly fucked up and released the shoes early on accident, for the 3rd time. Which sounds mad fried, they’ll be announcing and releasing soon officially on @FTP ‘s website!!! Can’t wait to deconstruct these on some Margiela shit
🏁🏁🏁"

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A post shared by 🏁FTPLEAKS🏁 (@ftpleaks)

He added that the drop was not approved by him, FTP, or his legal representatives, and expressed frustration with how the company handled the situation.

Zac also claimed this was not the first time something like this happened. He said Reebok had released the shoes three different times by accident, each time without his approval.

From his perspective, the repeated mistakes point to deeper issues with communication and decision making inside the company. He did not hold back, calling the situation messy and disappointing.

The posts suggest that whatever working relationship once existed between Zac FTP and Reebok has broken down.

Any trust that may have been there appears to be gone, especially after multiple unapproved releases. For fans of the brand, the comments offered clarity on why the rollout felt disorganized and why there was no promotion coming directly from FTP.

Zac also used the moment to look ahead rather than staying focused on the dispute.

He said that he is only looking forward to working with Vans on shoes in the near future, signaling a clear shift in partnerships.

That statement alone made it obvious that he is ready to move on and focus on collaborations where he feels more aligned and respected.

As of now, Reebok has not publicly responded to Zac’s claims.

Until they do, the situation remains one sided, with Zac’s statements shaping how people understand what happened.

Zac’s letting everyone know he don’t roll with brands that don’t respect his lane. FTP stays in his hands, and anyone who can’t handle that gets left in the dust.

FTP Posted:

"FTP + REEBOK WILL BE AVAILABLE JANUARY 3RD AT 12:00 P.M.(PST) ON FTP.ORG

DIRECTED BY @JMP. PRODUCED BY @PAPERWORK."

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A post shared by FUCKTHEPOPULATION (@ftp)

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