After lowkey wanting to get sponsorship with Ferrari with his massive ollie that shocked the skate word, the two-time Skater of the Year (SOTY) Tyshawn Jones has recently taken on a new role as the latest ambassador for the famous eyewear brand Warby Parker.
Jones is now lending his unique style and charisma to the fashion world by becoming the face of Warby Parker's latest eyewear collection.
His ability to connect with a diverse audience undoubtedly influenced the "Tyshawn Jones x Warby Parker" partnership.
His genuine authenticity and ability to stay true to his roots while embracing new opportunities mirror the ethos of Warby Parker as a brand.
Their alignment makes him an ideal candidate to represent the eyewear company's values and aesthetics since corporate company Adidas also sponsors him.
The campaign featuring Jones showcases a range of eyewear options, from classic frames to more daring and modern styles.
Warby Parker aims to reach a broader audience through this collaboration, tapping into Jones' fan base and those who appreciate his unique fashion sense.