After 23 years of taking good care of Enjoi Skateboards, professional skateboarder Louie Barletta found himself in a difficult position when the company went out of business.
However, rather than dwelling on the loss, Barletta has taken the opportunity to shift his focus and work on a new project that has been in the works for quite some time with their former team manager Jeff Davis: Jacuzzi Unlimited.
Barletta's interest in hot tubs and spas began several years ago when he and other pros such as Cairo Foster and Ron Whaley used to go on tour back and bring the "Dark Side of the Moon shorts." Since then, he has been passionate about bringing in new riders to make dreams come true for the next wave of rippers.
With Jacuzzi Unlimited, Barletta plans to combine his love for comedy with his entrepreneurial spirit to create a new venture to bring customers high-quality skate videos.
In a recent interview with Jenkem, Barletta expressed his excitement for the new project, stating, "We got a team that is raring to go, dude. There are people that are fired up on it, so now that I am officially moving on, it's definitely something that we're gonna go full on with."
He continued. "We are not going garage style, we have been talking to some people so we can launch this thing properly. I don't need a company so I can sleep at night knowing I'm still pro. Im going into this with the idea that we are going to make dreams real for the next wave of young rippers."
"And we ain't gonna be able to do Jacuzzi Barcelona, or Jacuzzi Japan by doing this outta my garage, so there's a lot back end stuff that I'm working on." He said. "I'm excited to get going on it."