Bryan Herman's core skate shoe company Hours Is Yours has officially released the first signature shoe for Satanic pro skater Lizard King, giving longtime fans something they've been waiting to see for quite some time.
The new Lizard King B1 is now available through the brand's website and has already caught the attention of skateboarders who grew up watching Lizard King's gnarly approach to skating.
From huge handrails to massive gaps, Lizard King built a loyal following over the years and became one of the most recognizable personalities in skateboarding.
To announce the release, Hours Is Yours kept things simple and leaned into the skater's larger than life image.
"‼️PUBLIC SERVICE ANNOUNCEMENT‼️Find your inner peace with the new Lizard King B1. Hoursisyours.com"
Hours Is Yours has built its reputation around classic skate footwear with an emphasis on durability and function.
Since launching the company, Herman has focused on creating shoes designed by skateboarders for skateboarders, and the addition of a Lizard King signature model adds another respected name to the lineup.
Judging by the reaction online, plenty of OG skate heads are already stoked to see Lizard King receive his own signature model through Hours Is Yours.