It’s official: Tyshawn Jones is no longer riding for Supreme.
The King Skateboards CEO and two-time Thrasher Skater of the Year has confirmed the end of his long-standing relationship with the brand that helped put him in front of a global audience.
After over a decade of working together on skate projects, video parts, and product drops, Jones has formally parted ways and filed a $26 million lawsuit in the process.
The Bronx native first signed with Supreme when he was just 13 years old. At the time, his raw talent and style made him a natural fit for the brand’s skate team.
Jones appeared in numerous campaigns, skate clips, and collaborations that helped shape Supreme’s image in and outside of skating.
But things reportedly started falling apart last year.
As we previously reported, the fallout began after Jones appeared in a fashion shoot wearing Marc Jacobs clothing.
Supreme called it a breach of contract and cut ties, even though there were still 15 months left on their agreement, which was worth $1 million a year.
Jones claims it wasn’t just the sudden contract termination that hurt. He alleges that Supreme spread false rumors in the industry, saying he broke the deal and couldn’t be trusted.
Those behind-the-scenes comments, he says, made it harder to land new deals and caused others to distance themselves.
Despite years of Supreme using Jones’ image and reputation to build their skate credibility, the lawsuit suggests the brand dropped him as a quick cost-saving move ahead of its sale to Luxottica.
The lawsuit also points out that Supreme had never raised issues with his modeling gigs before and had even supported them in the past.
Now officially out from under the brand, Jones is focused on King Skateboards and continuing to build his name on his own terms. The legal battle might take time, but one thing is clear: the chapter with Supreme is closed.
For anyone wondering, no, Tyshawn doesn’t ride for Supreme anymore. And judging by the lawsuit, he won’t be looking back.