As we previously reported, Illegal Civ boss Mikey Alfred has called out X Games for using his skateboarding footage, which he took for King Skateboards pro skater Nak-Kel Smith.
However, fans weren't happy after saying, "I filmed all these besides the last one," and tagged X Games on Instagram.
Although he just wants to be compensated for his hard work, skaters kept calling him "700k."
Alfred then took to his official Instagram story and fired back at haters, "All the 700k comments are from bums who think they're Batman."
The IC head honcho shrugged it off. Given the rising hatred toward his brand but it's time for rebranding to save his company.