From decks to trucks, wheels to griptape, skaters everywhere have been feeling the squeeze. And it’s not just inflation. Trade policies and tariffs have played a major role in jacking up prices.
What used to be a $50 deck is now pushing $90, and griptape that once cost $5 is now climbing past $15.
It’s a frustrating reality for skaters trying to stay on their boards without breaking the bank.
While some companies shy away from addressing the issue, Pocha World’s grip boss isn’t staying silent. But her message? It’s not about the prices—it’s about politics.
Enter Moe Alvarez, the OnlyFans skater and CEO of Pocha World Griptape. Known for her unfiltered personality, she’s built her brand on boldness. Both in design and in attitude. And when it comes to speaking her mind, she’s not one to sugarcoat.
With Pocha World’s custom griptape priced at $20 a sheet, Alvarez has heard all the complaints. But instead of making excuses or justifying costs, she’s keeping it raw. Her response? “F*ck Trump.”
It’s a stance that immediately sets her apart. While most brands avoid politics to keep customers happy, Alvarez doesn’t care about playing it safe. She’s speaking her truth, even if it ruffles feathers.
And honestly, that attitude fits skateboarding just fine. If there’s one thing skaters respect, it’s authenticity.
Some might argue that $20 griptape is steep, but Alvarez isn’t here to justify it. Pocha World has always done things its own way, and that includes standing by its values—no matter the cost.
As the price of skate gear keeps climbing, the frustration will only grow. But while brands navigate the economics, Pocha World’s CEO has made her stance crystal clear: this isn’t just about grip—it’s about standing up for what she believes in.